VIKING LAKES

Home of the Minnesota Vikings headquarters, training and fitness facilities, this innovative mixed use retail and residential destination is bringing new market concepts to Minnesota. When MV Ventures and the Minnesota Vikings wanted an online showcase for the Viking Lakes development, they looked to SportsEngine to create a cutting edge website with an easy to update CMS that could grow in tandem with the phases of the development.

I worked along side our project managers and development team through all phases of the project, from initial client discovery meetings to design and review stages, to final design integrity management during development. We worked closely with the clients to understand business objectives and user needs, using research and data to understand the problems that needed to be solved and to drive design execution.

Role: Lead website design and UX/UI strategy

Website: explorevikinglakes.com